Business model and services

Making sure we always offer the best deal

Being attentive to changing customer needs and challenging the status quo is at the core of Tele2’s DNA, as formulated by Jan Stenbeck: “a challenger; a fast-mover; a company that always provides the best value, both for customers and for our shareholders.” These principles are even more relevant today than when they were formulated, as customer needs and industry dynamics are shifting more rapidly than ever before.

In order to protect and grow our market share while maintaining a high level of profitability, Tele2’s business model must be constantly reviewed and modified. We need to keep the customer in focus at all times while keeping costs down. Presently, our activities focus on three areas in particular:

• securing current revenue streams while identifying ways to profit from new services and business models

• finding efficient ways to handle the exploding demand for bandwidt

• developing the corporate segment (B2B) to get further leverage on investments